Built for founders, business owners, and personal brands who are tired of playing small.
Most people treat content like a task. We treat it like a weapon.
Because content is leverage. It’s how people discover you. It’s how they decide to trust you.
And it’s what keeps you top-of-mind when they’re ready to buy.
Originating on Long Island, New York
Zarkini Media is a short-form content company built for modern attention.
We help business owners build authority on social media using fast, strategic video. Our team has generated over one billion organic views.
We serve clients nationwide. From New York to California. From Florida to Texas. Our creative team spans seven countries.
We do not make content to fill a feed. We build systems that get you seen.
Short-form is the new TV. Attention is the currency. We help you get both.
Meet the team:
• Carlo James — Founder. Creator of the MASS framework: Marketing. Ads. Sales. Systems.
• Frank Raia — C.O.O, Builds systems. Runs execution. Keeps the machine tight.
• Jake Fine — Viral Strategist. 100+ million organic views. Expert in scroll-stopping short-form.
• Matt Cohen — Paid Ads Specialist. Expert in Meta, TikTok, and YouTube performance. Makes sure your content reaches the right people.
• Abdul — Lead Designer. Handles all design for Zarkini and client brands. Sets the visual tone and keeps it consistent.
• Amit — Lead Editor. Oversees post-production. Ensures every frame hits clean, fast, and on message.
You do not need more content.
You need attention.
We build the machine that gets it.
Scripting it with strategy
Filming in one tight shoot
Editing it to dominate scrolls
Posting it across every major platform
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